{
  "@context": "https://exchange.beregov.me/api/json/ld/v1/context.jsonld",
  "@id": "https://exchange.beregov.me/api/v1/exchange/news/2026/11/14/life-after-labubu-pop-mart-struggles-for-relevance-as-its-toy-sales-plummet",
  "@type": "NewsArticle",
  "id": "t:life after labubu pop mart struggles for relevance as its toy sales plummet",
  "name": {
    "en": "Life after Labubu? Pop Mart struggles for relevance as its toy sales plummet",
    "ru": "Life after Labubu? Pop Mart struggles for relevance as its toy sales plummet"
  },
  "url": "https://exchange.beregov.me/news/2026/11/14/life-after-labubu-pop-mart-struggles-for-relevance-as-its-toy-sales-plummet/",
  "description": {
    "en": "Pop Mart International will once again send a giant float down Sixth Avenue later this month for the Macy’s Thanksgiving Day Parade in New York City, but the company feels rather less buoyant than it did when it debuted at the event last year. The Chinese toymaker’s global ascent has stalled badly as the hype surrounding its Labubu dolls fades. Sales have plunged in recent months, dragging down th",
    "ru": "Pop Mart International will once again send a giant float down Sixth Avenue later this month for the Macy’s Thanksgiving Day Parade in New York City, but the company feels rather less buoyant than it did when it debuted at the event last year. The Chinese toymaker’s global ascent has stalled badly as the hype surrounding its Labubu dolls fades. Sales have plunged in recent months, dragging down th"
  },
  "date": "2026-11-14",
  "dateTime": "2026-11-14T00:00:05+00:00",
  "sourceName": "SCMP Business",
  "sourceUrl": "https://www.scmp.com/business/companies/article/3374342/life-after-labubu-pop-mart-struggles-relevance-its-toy-sales-plummet",
  "record": {
    "time_utc": "2026-11-14T00:00:05.000Z",
    "source": "scmp",
    "source_title": "SCMP Business",
    "lang": "en",
    "title": "Life after Labubu? Pop Mart struggles for relevance as its toy sales plummet",
    "url": "https://www.scmp.com/business/companies/article/3374342/life-after-labubu-pop-mart-struggles-relevance-its-toy-sales-plummet",
    "summary": "Pop Mart International will once again send a giant float down Sixth Avenue later this month for the Macy’s Thanksgiving Day Parade in New York City, but the company feels rather less buoyant than it did when it debuted at the event last year. The Chinese toymaker’s global ascent has stalled badly as the hype surrounding its Labubu dolls fades. Sales have plunged in recent months, dragging down th",
    "category": null,
    "kind": "news",
    "tickers": [],
    "topics": [],
    "affects": [],
    "also_in": [],
    "id": "t:life after labubu pop mart struggles for relevance as its toy sales plummet",
    "collected_at": "2026-11-14T05:20:01.733Z"
  },
  "parent": "https://exchange.beregov.me/api/v1/exchange/news/2026/11/14",
  "time_utc": "2026-11-14T00:00:05.000Z",
  "source": "scmp",
  "source_title": "SCMP Business",
  "lang": "en",
  "title": "Life after Labubu? Pop Mart struggles for relevance as its toy sales plummet",
  "summary": "Pop Mart International will once again send a giant float down Sixth Avenue later this month for the Macy’s Thanksgiving Day Parade in New York City, but the company feels rather less buoyant than it did when it debuted at the event last year. The Chinese toymaker’s global ascent has stalled badly as the hype surrounding its Labubu dolls fades. Sales have plunged in recent months, dragging down th",
  "category": null,
  "kind": "news",
  "tickers": [],
  "topics": [],
  "affects": [],
  "also_in": [],
  "collected_at": "2026-11-14T05:20:01.733Z"
}